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Companies increasingly using politics in marketing, but there are risks: Experts - ABC News
Nike, Dick's Sporting Goods, and other brands got political in 2018 - Vox
Consumers split over impact of Nike's Colin Kaepernick campaign
Good for business? Nike gets political with Kaepernick ad | AP News
Despite recent 'progressive' ads with Colin Kaepernick, Nike gives more money to Republicans than Democrats • OpenSecrets
How Big a Risk Did Nike Take with Controversial New Ad? - Insider Intelligence Trends, Forecasts & Statistics
Nike's political advocacy paves way for intentional consumerism | The Baylor Lariat
They are walking the walk': Nike's Kaepernick campaign walks the talk on brand purpose - Digiday
After Colin Kaepernick's Nike Deal, Some Salute Swoosh, Others Boycott It - The New York Times
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Nike's Colin Kaepernick ad and the history of “commodity activism” - Vox
Nike-Colin Kaepernick Ad and Why Brands Are More Liberal
Nike's Reputation Took a Hit After Kaepernick Ad. Now It's Climbing Back
Nike's Kaepernick campaign signals change in shoe politics
Political moments in sports – The Prospector
Consumers split over impact of Nike's Colin Kaepernick campaign
The Nike game: marrying politics with profit – The Irish Times
Nike, Colin and the Power of Advertising - ON Advertising - Phoenix Advertising Agency
The Politics of Pocketbooks: The Increasing Pressure of Brands to Take a Stance on Social and Political Issues - Renew Democracy Initiative
Despite recent 'progressive' ads with Colin Kaepernick, Nike gives more money to Republicans than Democrats • OpenSecrets
Nike takes a stance on racism with their "don't do it" campaign
Nike sales booming after Colin Kaepernick ad, invalidating critics - ABC News
The First Amendment Bars Officials From Targeting Nike Because They Don't Like Colin Kaepernick | News & Commentary | American Civil Liberties Union
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