Adidas Commences “Transition Year” Under New Leadership - Footwear Insight
Puma CEO Björn Gulden Plans on Making the Brand a Hit in the US – Footwear News
PUMA® - PUMA APPOINTS BJÖRN GULDEN AS NEW CEO
Bjorn Gulden: refocusing a company around its core values | Financial Times
Bjorn Gulden: refocusing a company around its core values | Financial Times
Bjørn Gulden confirmed as Adidas chief executive | Financial Times
CEO Letter | PUMA GB 2019
Adidas Appoints Puma Boss Bjørn Gulden as CEO - WSJ
Prepare to Perform: An interview with Bjørn Gulden and Karsten Warholm - PUMA CATch up
So tickt Puma-Chef Bjørn Gulden: "Die Sportbranche ist keine Monobrand-Branche"
PUMA CEO Bjorn Gulden on how Arsenal deal will rejuvenate the company - Sport360 News
Adidas swipes new CEO Bjørn Gulden from rivals Puma | Fortune
Puma seeks to claw back into performance wear, challenging Nike, Adidas - oregonlive.com
Kasper Rorsted meets Björn Gulden: Adidas and Puma bury rivalry
Adidas appoints boss of rival Puma as CEO after Ye fallout - The San Diego Union-Tribune
Bjorn Gulden to move across a German village, as he moves from PUMA CEO to adidas CEO - runblogrun
Adidas in Talks With Puma's Gulden to Replace CEO Rorsted (ETR:ADS PUM) - Bloomberg
Puma chief Bjorn Gulden named new Adidas CEO | Business and Economy News | Al Jazeera
Adidas Confirms Gulden as New CEO – WWD
Puma Names New CEO, as Adidas Is Interviewing Its Current One – WWD
Not having fun is a waste of time!” - PUMA CEO Bjørn Gulden and Giorgio Chiellini Talk About Leadership | Business Wire
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Puma CEO Björn Gulden Plans on Making the Brand a Hit in the US – Footwear News
Adidas Appoints Ex-Puma Chief Gulden as New CEO From January | BoF
